Carlos Navarro — Paid Ads Media Buyer & Creative Strategist
Carlos Navarro
Carlos Navarro
Available for freelance · Remote

Paid ads
that actually
move revenue.

$1M+ managed across Meta and Google for local service businesses and B2B startups in the US and UK. I write the brief, script the hook, build the campaigns, and own the numbers.

$1M+
Ad Spend
5+
Years
100+
Accounts
95%
Retention
Meta Ads · Google Ads · Creative Strategy · Lead Generation · Local Services · B2B · Motion App · GoHighLevel · Looker Studio · Revenue Growth · Meta Ads · Google Ads · Creative Strategy · Lead Generation · Local Services · B2B · Motion App · GoHighLevel · Looker Studio · Revenue Growth ·
Client Results

Revenue records
broken.

Real numbers from real clients across the US and UK. Every result below came from campaigns I built, managed, and optimised.

UK · Kitchen Fitting
£332K
Caddisfly Kitchens
Revenue from Meta in 3 months. £193k in April alone. 145 leads at £77 CPL.
UK · Home Improvement
£300K
The Kitchen Depot
First ever £300k month in deposited orders. New revenue record for the business.
UK · Windows & Doors
£74K
Wave Windows & Doors
Sales in a single week. £86k total across all services that week.
UK · Plumbing
£200K
SD Plumbing & Heating
Confirmed revenue in April with more still in the pipeline from that month.
US · Local Services
$77K
Alset Tampa
Scaled from $19k/mo to $77k in 4 months. $19k → $26k → $66k → $77k.
US · Automotive
$90K
Ish Window Tint
Best revenue month on record. Driven by Meta creative strategy and fast iteration.
US · Automotive
20
T Banks Window Tint
Ceramic coating bookings in 20 hours. Client had to hire someone just to answer calls.
UK · Landscaping
£28K
Jack Howie / Tartan Grass
Scaled from £10k/month to £28k/month. 2.8× growth. First £100k month incoming.
US · Automotive
Huracan Nero
Revenue doubled. Next target confirmed at $100k/month and actively scaling.
What I Do

The full loop,
not just the ads.

Most media buyers run the campaigns. I build the entire system — from creative concept to architecture to reporting that actually tells you something.

01
Media Buying
Full-funnel campaign setup, audience architecture, budget strategy, bidding, and scaling on Meta and Google. Structure everything to spend efficiently from day one and optimise based on data — not gut feeling.
02
Creative Strategy
Ad scripts, video hooks, creative briefs, and direction for your editors and designers. I find the angle that makes people stop scrolling, test fast, and double down on what works using Motion App.
03
Performance Reporting
Looker Studio dashboards, Motion App creative analytics, and WhatConverts call tracking. You see exactly where every pound and dollar is going — and what it's returning — without having to dig for it.
04
Funnel & CRO
Landing page audits, GoHighLevel funnel builds, Microsoft Clarity heatmap analysis. Getting the traffic is half the job — making sure it converts is the other half.
Proof

Don't take
my word for it.

Video recommendations from two colleagues at Creator's Collective, plus Ivan's LinkedIn recommendation.

J
Jake Skinner
Sales Representative · Creator's Collective US
A
Austin Burkhardt
Account Manager · Creator's Collective US
Ivan Snyder LinkedIn Recommendation
Skills & Tools

Everything I bring to the table.

Paid Media
Meta Ads Manager Google Ads Google Search & PMax Google Display YouTube Ads Full-funnel campaigns A/B testing Audience segmentation Budget scaling Lead generation B2B paid acquisition
Creative Strategy
Ad scripting Video hook writing Creative briefs Motion App Foreplay Adspy Creative fatigue detection UGC direction Copywriting Design team direction
Analytics & Reporting
Looker Studio Google Analytics 4 WhatConverts Microsoft Clarity ROAS tracking CPL & SQL rate Blended ROAS CRO & heatmap analysis Custom dashboards
Funnels & Automation
GoHighLevel Zapier Make (Integromat) Landing page builds CRM setup Lead nurture flows Onboarding automation SMS blasts Webhook integrations
Strategy & Ops
Creative testing frameworks SOP documentation Team leadership Client retention Monday.com Asana Notion Slack SEMRush Figma
Let's Work Together

Ready to scale?

Available for freelance engagements. If you want someone who owns the numbers, not just the campaigns — let's talk.